| Tittel: | KidZania: get ready for a better world | | Ansvar: | By Catherine Jewell | | Forfatter: | Jewell, Catherine  | | Materialtype: | Artikkel - elektronisk | | Signatur: | WIPO Magazine | | Utgitt: | Geneva : WIPO, 2019 | | Omfang: | S. 22-29 | | ISBN/ISSN: | 1564-7854 | | Serie: | WIPO Magazine ; 5/2019 | | Innhold: | KidZania offers children from age 2 to 14 a unique, interactive experience and many unforgettable and fun memories. Built around children’s love of role-play, KidZania has become one of the world’s fastest growing learning and entertainment brands. The outgoing Chief Executive Officer of KidZania’s Mexican operations, Maricruz Arrubarrena, offers an insider’s view of the company and explains what lies at the heart of its success.
(Artikkelens innledning) | | Del av verk: | WIPO Magazine 5/2019 |
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