| Tittel: | Opportunities to finance innovation with IP | | Ansvar: | Alfred Radauer | | Forfatter: | Radauer, Alfred  | | Materialtype: | Artikkel - elektronisk | | Signatur: | WIPO Magazine | | Utgitt: | Geneva : WIPO, 2021 | | Omfang: | S. 41-46 | | ISBN/ISSN: | 1564-7854 | | Serie: | WIPO Magazine ; 2/2021 | | Emneord: | Finansiering / Immaterialrett / Innovasjon | | Note: | Open access (CC BY 3.0 IGO) | | Innhold: | The “pro-IP era” of the last 30 years has been characterized by steady growth in patent and intellectual property (IP) filings with major IP offices across the world and greater use of IP in business. With the transition towards knowledge-based economies, increasingly, the value of firms is determined by intangible assets, such as know how, brands or technological skills.
A study by the IP merchant bank Ocean Tomo, shows that 84 percent of the value of firms on the S&P 500 Index in 2015 was attributable to intangible assets and just 16 percent to tangible assets such as physical property—a reversal of the situation four decades ago, when in 1973 the corresponding shares were 17 percent and 83 percent, respectively.
Unsurprisingly, public policymakers are working to boost business awareness about the importance of protecting intangible assets against unauthorized use and/or unlawful copying by competitors. And they are advocating the use of IP rights as an important means of doing so. As a consequence, many firms are starting to understand that IP rights are a “should have” form of insurance. While for many that may be enough, such a narrow perspective obscures opportunity to proactively use IP rights to finance further innovation and generate new sources of revenue. | | Del av verk: | WIPO Magazine 2/2021 |
|
|