Tittel: | How the boy band BTS is using IP to build its legacy | Ansvar: | Ana Clara Ribeiro | Forfatter: | Ribeiro, Ana Clara | Materialtype: | Artikkel - elektronisk | Signatur: | WIPO Magazine | Utgitt: | Geneva : WIPO, 2022 | Omfang: | S. 34-39 | ISBN/ISSN: | 1564-7854 | Serie: | WIPO Magazine ; 1/2022 | Emneord: | Immaterialrett | Note: | Open access (CC BY 4.0) | Innhold: | The Korean boy band BTS, is one of the most successful groups of all time. Since releasing its first album, 2 Cool 4 Skool, in 2013, the group’s seven members RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook - have built up a huge global following. With roots in the Korean underground hip hop scene, BTS successfully transcends language and culture barriers with songs like Blood, Sweat and Tears, Fake Love, and IDOL. | Del av verk: | WIPO Magazine 1/2022 |
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