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Tittel:Explaining consumer intentions to use autonomous vehicles
Ansvar:Johannes Solbraa Bay, Herbjørn Nysveen, Einar Breivik
Forfatter:Bay, Johannes Solbraa / Nysveen, Herbjørn / Breivik, Einar
Materialtype:Artikkel - elektronisk
Signatur:Beta
Utgitt:Oslo : Universitetsforlaget, 2018
Omfang:S. 181-203
Serie:Beta ; 2/2018
Note:10.18261/issn.1504-3134-2018-02-04
Innhold:Abstract


The authors develop and test a model explaining consumer intentions to use fully autonomous vehicles (AVs). Based on the TAM, TPB and UTAUT2, the model includes attitudinal, motivational, resource-related, normative and habitual influences on intention. To test the model, the authors use an experiment comparing intentions to use AVs with or without optional manual controls. While no significant differences between the two AV variants are observed, the results reveal several antecedents of AV adoption: attitude toward using AVs, habitual compatibility, perceived usefulness, perceived enjoyment, perceived risk, perceived self-identity, perceived ease of use, and personal norms all have direct or indirect influences on AV usage intentions. Taken together, these constructs explain a high degree of the variance in intentions to use both AVs with (77%) and without (81%) manual controls. The paper concludes with implications and suggestions for future research.
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